Neue Haas Grotesk backstory on off-white cardstock.
Basic anatomy on vellum & warm white cardstock.
Further anatomy on vellum & stark white cardstock.
Numbers and symbols on tan printer paper.
"Why is this typeface so famous?" On speckled white cardstock.
"Why is this typeface so famous (2)?" On speckled white cardstock.
Quote speaking to the aesthetic theme on off-white printer paper.
Inquiry question on red cardstock.
"Actionable" statement on stark white cardstock.
"What we can do to make it less 'boring'" on printer paper.
"What we can do to make it less 'boring (2)'" on printer paper.
Light-hearted design quote on vellum & chipboard.
Specimen book cover, March 2023. Flora scanned in on Neue Haas Grotesk letterforms, printed on speckled cardstock. Bound by 1.5" binder rings.